SEO is one of the most important things sellers need to optimize in their Amazon journey.
Rank at the top of search results
Strategically placing keywords throughout your listing and completing all the essential steps to optimize your listing for SEO will allow you to consistently rank on page 1 of the Amazon search results.
More cost efficient than PPC
When your listing ranks organically with SEO there is no cost associated with each sale as there is with PPC. SEO is the long term play to grow your brand.
Maximize your amount of impressions
Consistently ranking on page 1 of the Amazon search results page allows your listings to show in front of thousands of interested shoppers every day.
Hit a record amount of sales
With all your listings fully optimized for SEO, you will rank higher in search results essentially reaching a new record for visibility and sales.
Benefits of Amazon SEO
How We Boost Your Ranking
Competitor Analysis
The first step we take in our Amazon listing optimization is performing competitor analysis. This allows us to understand what keywords your competitors are ranking for and what their product offers. We analyze key selling points and features that make the product stand out.
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We also check their reviews to see what customers like about their product and what they don't like. With this information we can make sure to include the things they like, but also ensure that your product meets the needs that the competitor isn't.
Keyword Research
One of the most important steps in optimizing your product listing is keyword research. By using keyword research tools we can determine what keywords your competitors are ranking for and receive data as to the exact search terms that shoppers are using to find products like yours.
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We then use these keywords throughout your listing to improve the search volume. We analyze and track the keywords that your product is ranking for, then change and optimize your listing as needed.
Listing Optimization
We then use the keywords that we found and insert then where ever we can into your listing while still keeping it clear and easy to read. In optimizing your Amazon listing, we make sure that your product meets the best practices of Amazon search engine optimization to reach higher visibility and sales.
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Here is a list of everything we optimize:
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Backend Search Terms
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